Level: 1-3 year of experience

Responsibilities:

• Leading research, planning, and execution of digital marketing campaigns – across social media, website, email marketing, analytics, paid media, SEO/SEM, and e-commerce.
• Applying an understanding of creative platforms, analytics, social listening, web crawls, paid amplification, paid data, reporting, and customer journey to build up strategy and support brand/product marketing.
• Webmasters
• Measure and analyze the performance of all digital marketing campaigns, assess against goals (ROI and KPIs), identify trends and insights, and optimize spend and performance based on the insights
• Manage & analyze e-commerce pages, decide and prepare content (category, products & banners), plan multi-channel digital activities to boost traffic
• Collaborate with internal teams to brainstorm new and creative growth strategies and optimize user experiences.
• Utilize the strong analytical ability to evaluate end-to-end customer journeys across multiple channels and customer touch points. Instrument conversion points and optimizes user funnels.
• Demonstrating an understanding of integrated communications marketing and managing integrated projects focusing on digitizing the transformation of projects through digital.
• Drive an audience-first and data-driven approach to managing creative output for digital platforms, collaborating with the brand marketing team.
• Actively explore research, and collect information on digital marketing trends in ongoing projects/campaigns to find new ways to optimize digital marketing campaigns.
• Keep track of brand/product online awareness, research the target audiences and customer references providing actionable insights to the marketing team.
• Monitor website appearances, and update the content of product pages, and banners. Ensure product campaign pages are ready for its market launching schedule
• Actively manage the brand website & e-commerce site CMS, working with Developers/Software Engineers to ensure it's meeting the needs of the marketing strategy.
• Analyze analytics data to learn how users interact with your site
• Identify improvement areas in website performance in user experiences, SEO, content, images... and optimize it.

Your Skills and Experience:

• At least 1 year of experience in Digital Marketing & E-commerce.
• Experience in marketing technology products/services is a plus
• Demonstrable experience leading and managing e-commerce pages, SEO/SEM, email, social media, and/or display advertising campaigns
• Experience in optimizing digital advertisements, landing pages, customer journeys, and user funnels
• Experience in working with e-commerce platforms & marketplaces (Magento, Shopify, Shopee, Lazada…)
• Demonstrated ability to think analytically, solve problems, make decisions, and use sound judgment
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Solid knowledge of social media platforms (Facebook, Instagram, Linkedin, YouTube, TikTok...)
• Solid knowledge of website/social media analytics/listening tools (e.g. Google Analytics, Adobe Analytics, Ahrefs, Semrush, Talkwalker...)
• Working knowledge & experience of ad serving tools (e.g. Facebook Ads Manager, Google Ads, Display & Video 360, Search 360, Programmatic Ads...) dedicated ads for e-commerce (e.g. Google Smart Shopping, Facebook Dynamic Ads…)
• Knowledge and experience in E-commerce, marketplaces
• Strong analytical skills and data-driven thinking  Proficient in Microsoft PowerPoint and Excel

Working Environment

• From 8:00am to 5:00pm - Mon - Fri
• Friendly startup working environment with young talents
• Salary: Negotiations Apply for a job by sending your CV via email at [email protected].

Contact Phone: +84 2871092939 | +84 2871002939

Address: QTSC Building 9, Quang Trung Software City, Tan Chanh Hiep Ward, District 12, Ho Chi Minh City, Viet Nam